Creating emotional advertising is a challenge, but it’s worth it. Success demands authenticity, respect, passion and creativity. Here are a few tips.
BRANDAids are the secondary support identities for your company’s primary brand, created to increase shopper awareness of and confidence in your company.
Nationwide’s No-Cost Video Support for Your Online, On-Air and In-store Voice
Determining what is the best marketing mix for your store is a multilayered process that involves matching messaging, media options and ad placement with consumer demographics, dealer offerings and budget.
If a picture is worth a thousand words, then video, with its 30 pictures per second, weighs in at significantly more than a million words each minute. That’s a lot of information, persuasion and impact from an efficient and effective source. Video amplifies your...