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Nationwide Marketing Group Expands Luxury Appliance Portfolio with Addition of Liebherr Appliances

February 11, 2026

Nationwide Marketing Group logo and Liebherr Appliances logo

Nationwide Marketing Group (NMG) is proud to welcome Liebherr Appliances as the newest addition to its growing luxury appliance portfolio. Known globally for precision engineering, energy efficiency and sleek European design, Liebherr’s line of premium refrigeration and freezer solutions will now be supported by NMG’s merchandising and marketing teams. 

“Liebherr represents exactly the type of luxury partner we seek out for our members,” said John O’Halloran, senior director of luxury appliances at Nationwide Marketing Group. “Their commitment to the independent retailer, combined with best-in-class food preservation, sustainability and refined design, makes them a natural fit alongside the other luxury brands we proudly support.”  

A family-owned company with more than seven decades of expertise, Liebherr has earned its reputation as a leader in luxury cooling appliances. The brand’s North American lineup includes fully integrated, built-in and freestanding refrigeration solutions that combine innovation, durability and aesthetics — key drivers for today’s design-conscious and sustainability-minded consumers. 

Modern kitchen

Photo credit: Liebherr Appliances

“We are pleased to join Nationwide Marketing Group, representing over 5,500 members, as this partnership enhances Liebherr’s ability to drive brand awareness, expand high-value networking opportunities and deliver digital and technology solutions that accelerate growth for members,” said Alex Squarize, divisional director, Liebherr Appliances. 

NMG’s partnership with Liebherr strengthens the group’s ability to help independent retailers stand out in an increasingly competitive market. Through this collaboration, members will gain access to: 

  • A broad selection of luxury refrigeration products from a true refrigeration specialist
  • Exclusive special financing options to support in-store sales
  • Showroom support assets available via the group’s MemberNet portal
  • Merchandising and marketing tools through NMG’s digital platforms 

Members will also be able to explore the Liebherr lineup firsthand at the next Nationwide Marketing Group PrimeTime event and expo in March, where the brand will be exhibiting on the show floor for the first time. 

“The luxury category remains a key growth driver for our independent retailers,” added O’Halloran. “Liebherr enables our members to deliver a premium refrigeration experience at an attainable price point, while driving profitability.” 

The rollout of Liebherr appliances across the NMG network will begin in early 2026. 

Wine cooler in a modern room

Photo credit: Liebherr Appliances

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