Get to Know: Bill Whelan
States covered: New York, Connecticut, Massachusetts, Maine, Vermont, Rhode Island
SUNY Buffalo, BA in Economics
Total years of experience with the independent channel/retail
What motivates you to get up and go to work for the Independent retailer every day?
I enjoy working with retailers on expanding their business and increasing door swings, revenue and margin.
Tell us about your role at NMG.
As an MSM, my goal is to recruit new members while helping my current dealers to maintain and maximize their business.
Why did you want to come work at NMG?
I enjoy working day to day with Independent retailers to review their business plans and assist planning promotions using NMG’s best in class packages.
Why do you think NMG is the best buying group for Independent retailers in today’s climate?
Besides being the largest Buying Group, I feel that NMG is always reassessing and reviewing new systems packages to advance the retailer’s reach to their customers and to offset big box advertising.