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The digital transformation of the retail industry was kicked into high gear as a result of the coronavirus pandemic. Chat, appointment shopping, video consultations and more have been nothing short of a lifeline for many independent retailers during this time. We dive deep into digital with Nationwide’s tech guru, Dev Mukherjee.
Donnie Thedford, co-owner of Don’s TV & Appliance, talks about his foray into the world of chat. Thedford recently rejoined Nationwide Marketing Group and almost immediately began realizing the benefits of a full-blown chat strategy — at just the right time, too, as COVID-19 began forcing businesses into a state of uncertainty.
Steve Mahler is the director of Point of Sale (POS) for Nationwide Marketing Group and the perfect guy to talk to if you’re interested in learning everything there is to know about POS. He spoke with us about how POS has evolved over the years and the many benefits retailers can realize by utilizing the right POS for their business.
The novel coronavirus has had an impact on nearly every aspect of our daily lives — and the same holds true for retail. John Riddle, president and CEO of Howard’s, shares how the Southern California retailer has adjusted to this “new normal.”
The outdoor category presents a massive opportunity to independent retailers of all shapes and sizes — and no one can explain why better than Nationwide’s own John Laing, director of outdoor.