Looking to fill out its premium product offerings, GE Appliances showcased some exciting new entries at Nationwide Marketing Group’s PrimeTime show in Nashville. Tim Matis, executive director of advertising, and Ryan West, executive director of refrigeration, also discussed how the group’s Members can leverage the new product and other programs to drive consumers into their stores.
215: Understanding the Cost of Doing Business as an Independent Retailer
What if there was a way to benchmark your business against others in just about every aspect? That’s exactly what NMG’s new Cost of Doing Business study aims to solve.