As salespeople, we know the reality of the products we sell – accidents happen to furniture and a percentage of appliances experience breakdowns, and the economy has absolutely nothing to do with that fact.
How Inflation is Affecting the Warranty Business
Inflation is on top of a lot of minds these days, but your customers probably haven’t considered how it’s impacting their warranty plan.
Using a Service Event as a Positive for Your Protection Plan Business
If we start shifting our mindset away from the idea that a claim on a broken unit is a bad thing, we can begin thinking about how Protection Plans are actually great for your service department.
Making the Connection in Product Protection Sales
Success in Protection Plan selling is all about how you offer it. Regardless of if you are selling a power recliner or a washing machine, the key is to identify what matters the most to your specific customer and recommend coverage that’s right for them.
How Consumers Will View Protection Plans in the Post-COVID Era
As we all strive to return to normalcy in this post-coronavirus world, we examine how consumers might approach the decision to add protection plan coverage to their purchase.
The Warranty Champion: The Opportunity for a Promotion
Raise your hand if you’ve heard this one before when it comes to running a retail store: “Good help is hard to find, and even harder to keep!”
Maximize Profits by Offering Product Protection
Product protection margins played a major role in affording one Nationwide member the confidence to chase his dream of opening a new location.