Cybersecurity Steps You Must Take to Protect Your Business

Written by Eric Sindelar

June 20, 2022

cybersecurity independent retail business

We have seen a significant increase in online shopping over the last two years. But along with that shift in consumer shopping behavior, we’ve also seen an increase in the number of cyberattacks within our industry. In 2021, cyberattacks were up an astonishing 65%. These cyber attackers are holding businesses’ data for ransom. And we are seeing these ransom requests on the rise as well.

Businesses can take a number of steps to secure themselves from a potential cyberattack. The list below includes several cybersecurity best practices that your organization should have in place. And not only would implementing these best practices better secure you, having them in place can also satisfy some of the requirements made by insurance carriers to ensure you’re covered in the event you are hit with a cyberattack:

Multi Factor Authentication (MFA)

MFA means that you apply two or more identification factors to access a device or data. Here are fourexamples of Multi-Factor Authentication methods:

    1. Identification through what the user possesses: code sent via SMS, one-time password via email or USB tokens.
    2. Identification through What the user knows: Password, Pins, and answers to personal or sensitive questions.
    3. Identification through who the user is: Facial, voice, retina, fingerprint or signature recognition.
    4. Identification through where the user is located: Using AI and GPS to pinpoint user’s exact location.

24/7/365 Continuous Security Monitoring

Investing in a monitoring service for your data and digital infrastructure is akin to having a security system set up for your home. It’s something you hope you never have to use, but you’re thankful to have in case you ever actually need it. At the very least, these services can provide you with the tools needed to identify that a cyber breach has occurred.


Data backups provide protection from natural disasters and can reduce operational downtown that results from a cyberattack. Cyberattacks can cause a business to be down an average of 1-3 weeks as your data and business are held hostage.

Network Segmentation & Patch Management

Network segmentation simplifies the process of monitoring network traffic. It helps an organization quickly detect suspicious activity and traffic, log events, and record connections that have been approved or denied.

Over the past couple years, there has been an obvious increase in the number of remote workers. This increase means more unknown and personal devices connected to your company’s infrastructure. Any one of these devices can put your company at risk of a cyberattack. Employee training and penetration tests help to minimize risks and identify organizational exposure.

Cyber insurance can help reduce the amount that you have to payout in the event of a cyberattack. If you have cyber insurance, review your policy to ensure you meet the necessary requirements.

Cyberattacks are a reality. Educate yourself, and your team, on the potential risks to your organization and take the steps to best protect your business.


Connect With Us!

More Podcasts

152: An Outdoor Overview with NMG’s John Laing

152: An Outdoor Overview with NMG’s John Laing

PrimeTime in Orlando this past August saw one of the largest and most-impressive Outdoor experiences to date. Nationwide Marketing Group’s Director of Appliances and Outdoor John Laing, who led the charge to bring that space to life, reflects on the experience, details what attendees can expect at PrimeTime in Dallas (March 25-28), and provides other outdoor updates.

151: On the Luxury Appliance Experience with Middleby Residential

151: On the Luxury Appliance Experience with Middleby Residential

As the calendar flipped to 2023, Nationwide Marketing Group formally launched a partnership with Middleby Residential. Home to some of the leading names in the luxury appliance and outdoor categories, Middleby Residential keeps a finger on the pulse of the luxury retail experience.

150: Into the Metaverse with ReadySet

150: Into the Metaverse with ReadySet

Ahead of their appearance in a new Metaverse pavilion at the NRF Big Show, ReadySet dives deep into the world of virtual reality commerce. ReadySet CEO Steve McLean shares an overview of the Metaverse concept and helps independent retailers explore the ins and outs of the next-gen version of e-commerce.