With a long and storied reputation for environmental sustainability, Beko recently celebrated its 7th year as an ENERGY STAR Partner of the Year. But Beko stands for more than sustainability. As President Zach Elkin explains, the company is also committed to being a valued and reliable partner to independent retailers, which is why it does not offer consumer-direct sales or sell through national chain organizations. In addition, Beko recently opened a 350,000 square foot corporate facility that includes significant warehouse space, expanded its distribution network to include distribution centers in Dallas and Tampa, and has partnered with third-party parts providers Encompass Solutions and Marcone Supply to increase accessibility to OEM replacement parts.
238: How to Bring Health & Wellness Into Your Retail Mix with Therabody
A new vendor partner for Nationwide Marketing Group, Therabody made their PrimeTime debut at the August 2024 show in Las Vegas. While there, we sat down with Darryl Cole, SVP of North American Retail for the brand, to dive into how appliance, furniture, bedding and consumer electronics retailers can work Therabody’s health and wellness messaging into their strategy.
