While demand continues to remain high for Samsung home appliances, the organization hasn’t stopped looking at ways to improve its operations and better service its independent retailers. Matt Evans and Derek Booth take some time to walk us through some of the changes Samsung has made recently, including the creation of a plan of sale strategy for retailers to help them identify products that are readily available and also come with great margin potential, as well as a revamping of the Samsung Care service arm to include a new digital service portal and expanded service operations.
259. Digital Campaign Strategy to Acquire New Customers with PJ Orsini of Orsini’s
Listen to this episode to learn more about digital strategies that attract new customers and the power of data and peer-to-peer connection.




