Entering its second year as a Nationwide exclusive line of product, Sherwood Bedding’s Encore lineup is realizing some tremendous success for the mattress brand and its independent retail partners. We spoke with Sherwood about the line and how they’ve adapted their manufacturing processes to successfully navigate an otherwise uncertain supply chain. Sherwood tells us their plants are running at 98 percent completed an on time delivery of product.
252. How Sherwood’s Encore Effortless Mattress Delivers Exclusive Innovation and Fills a Key Product Gap
Jeff Rose, VP of Furniture, Bedding & Outdoor for Nationwide Marketing Group (NMG) sits down with Tim Riezinger of Sherwood to share the backstory of Effortless and how this under $1,000 non-branded mattress was designed to be a champion for Members needing a product to fill that void.