With 2025 primed to be a year of fresh starts and new opportunities, Nationwide Marketing Group will look to carry those same ideas into its Spring PrimeTime show, which will debut in a new location. San Antonio, the second-largest city in Texas, will be the site for the 64th edition of PrimeTime, March 15-18. Registration for the show is now open.
“Wherever we take PrimeTime, our members have shown us that they understand how important it is to get together, network with one another and the vendor community, and to take advantage of the opportunities available to them to learn and grow their businesses,” says Nationwide CEO Tom Hickman. “Of course, though, any time we can take the PrimeTime experience to a new location it infuses an extra layer of anticipation and excitement. We look forward to seeing what kind of stops San Antonio can pull to make this a memorable event for our members.”
PrimeTime will take over the Henry B. Gonzalez Convention Center, a venue that’s located in the heart of San Antonio’s historic Riverwalk district. Upgraded in 2016, the space features a total footprint of over 1.6 million square feet, including an exhibit area that exceeds 500,000 square feet. It’s also nestled right along the banks of the world-famous River Walk. The number-one attraction in the state of Texas, the “Paseo del Rio” is a 15-mile urban waterway that travels right through the heart of downtown San Antonio. The River Walk area features countless restaurants, unique boutiques and a vibrant nightlife.
In true Texan fashion, this PrimeTime is shaping up to be one of the largest in the event’s 30-plus year history.
“San Antonio is a booming city right now and one of the fastest growing in the country,” says Melissa Stenson, VP of member experience for NMG. “Bringing PrimeTime to a location that is experiencing such historic growth and expansion feels like the perfect fit and aligns so well with the opportunities our members have in front of them when they gather for this event. We really can’t wait to get together with this community in San Antonio. It’s already shaping up to be an exceptional PrimeTime – and we know the city still has a few tricks up its sleeves for us as we get closer to showtime.”
While the location will be new, PrimeTime itself will feature many of the same events and experiences that have allowed the show to grow into one of the most important events on the calendar for Nationwide members. PrimeTime Palooza will provide members the chance to start the year off right with deep product discounts in addition to other CashBack and Show Specials; the Nationwide Learning Academy will again be packed with informative and actionable education; vendors from across the Home Appliance, Furniture and Bedding and Consumer Electronics will provide industry updates and outlooks; and myriad networking events will keep attendees engaged and connected throughout the four-day event.
Registration for PrimeTime is free for NMG members. For additional information about the event and for the latest news and agenda updates, visit www.nationwideprimetime.com.
