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Serta Counting Sheep to Debut in the 99th Macy’s Thanksgiving Day Parade

One of seven new floats, The Counting Sheep’s Dream Generator by Serta® also celebrates the Counting Sheep’s 25th birthday in 2025.

Leveraging HGTV Star Power: A Smart Strategy for Independent Retailers

Brand partnerships with TV personalities are nothing new. Some brands utilize celebrities as spokespeople or endorsers, while others collaborate to create exclusive, licensed product lines. Even with the more recent onset of influencer culture, the stars of our...

Silica For Your Home Hosts Nationwide Marketing Group Members and Leadership for Two-Day Peer Learning Experience

The visit included a tour of Silica’s flagship store and warehouse in Fond du Lac, WI, and a presentation covering key business metrics and insights.

2025 Fall Sales Performance Recap and Holiday Retail Forecast

Read this comprehensive overview of fall promotional period results for Amazon Prime Day and the independent channel, plus a roundup of holiday retail predictions for 2025.

Top Furniture Trends at High Point Market: Fall 2025

See the latest trends in home furnishings from the Fall 2025 High Point Furniture Market, spotted by the Nationwide Marketing Group team.

4 Ideas to Drive Traffic on Small Business Saturday

Looking for ways to leverage Small Business Saturday this year? We’ve got you covered.  But first, here’s a brief history of the annual event — held the Saturday after Thanksgiving — that encourages consumers to support the independent retail channel.  First observed...

Recapping the Houzz 2025 U.S. Fall Design Trend Report

A quick overview of the top five fall design trends of 2025, and why they matter to independent retailers in the home category.

Split Head Versus Full Split Mattress

Learn the difference between each mattress type, along with the answers to common FAQs about split mattresses and adjustable bases.

PrimeTime Economic Mainstage Recap with Wells Fargo: August 2025

Read this high-level recap on the state of the economy, presented in Nashville by Nicole Cervi of Wells Fargo. Topics include housing, inflation, and tariffs.

What Is Scent Marketing? And Can It Really Boost Sales?

Learn the science and strategy behind scent marketing, backed by research that shows the link between smell and consumer purchase behavior.

The latest

March 2025 Tariff Update

March 2025 Tariff Update

Get the facts on the tariffs that went into effect on March 4, plus key details and insights on what to expect in the coming months.

2025 Tariff Update: Who is Impacted?

2025 Tariff Update: Who is Impacted?

New tariffs have been looming for months, with rumors, what ifs, and worst-case scenarios circulating in the news. Here’s the latest scoop.

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Independent Thinking Podcast

227: A Look at How the Home Appliance Industry is Tracking with NMG’s Mike Derro

227: A Look at How the Home Appliance Industry is Tracking with NMG’s Mike Derro

We all know 2024 was going to be one heck of a rollercoaster, but how are things tracking? And what’s the outlook heading into the back half of the year? Mike Derro, SVP of Home Appliance for NMG, shares what he’s seeing and hearing across the channel.

226: The Property Brothers Jump Into the Mattress Industry with Scott Living by Drew & Jonathan

226: The Property Brothers Jump Into the Mattress Industry with Scott Living by Drew & Jonathan

Drew and Jonathan Scott are best known for their work renovating and selling homes across a variety of shows on HGTV. The Property Brothers recently turned their attention to one particular room in the home – the bedroom – with the goal of helping consumers improve their sleep.

225: Service Leaders Network Shares Updates from Recent Virtual Service Conference

225: Service Leaders Network Shares Updates from Recent Virtual Service Conference

Nationwide Marketing Group’s Service Leaders Network recently hosted its fourth Virtual Service Conference, a unique event that provides training, education and networking opportunities for every aspect of a servicing dealer’s business. We sat down with Mark Pollitz, director of service for NMG, to see what he and the servicing community learned from the recent event.

224: First Glimpse at How States Plan to Approach the Inflation Reduction Act

224: First Glimpse at How States Plan to Approach the Inflation Reduction Act

As the first states start to roll out their interpretations (and rules) around the Inflation Reduction Act, we sit down with NMG’s own IRA expert Frank Sandtner to understand the implications.

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