NMG CI Division Preps for Major Presence at Co-Located CEDIA Expo and Commercial Integrator Expo

Written by Rob Stott

August 21, 2023

With all of the rebranding, launches and refinements in the rearview mirror, Azione Unlimited, Ellipsys Commercial Technology Group and Oasys Residential Technology Group will, for the first time ever, present a united front for the commercial and residential integrator communities. The groups will be on hand for the upcoming co-located CEDIA Expo and Commercial Integrator Expo, September 7-9, in Denver, Colorado, in booth #1301. There, attendees will have the opportunity to learn more about their collective “Drive to 1,000” initiative and how each group supports its members and the integrator community.

“This is an incredible opportunity for us to showcase everything we’ve built over the past year to become the destination for residential and commercial integrators,” says Andy Orozco, senior vice president of custom integration for Nationwide Marketing Group. “Our mission has always been to provide the programs and services that integrators need to build a lasting legacy. We’re excited to demonstrate that to the entire community gathered in Denver.”

All three brands will be visible in a number of different capacities during the three-day event, well beyond Booth #1301. Richard Glikes, president of Azione, and Hank Alexander, director of Oasys, will both be present for the State of the Industry panel on the Smart Stage, Thursday, September 7, at 11:05 a.m. MDT. Chris Whitley, executive director of Ellipsys, will also host an educational panel geared towards the commercial integrator on Friday afternoon at 2:50 p.m. MDT at the Smart Stage.


Azione Unlimited is eager to join thousands of others in Denver to ingest the electrifying energy that CEDIA Expo offers those in the custom integration industry. This expo is a great chance to collaborate with old friends and new faces on freshly debuted products and programs in the industry. Additionally, this year provides added opportunity to learn and grow alongside members from Oasys Residential Technology Group and Ellipsys Commercial Technology Group, bringing even more strength, knowledge, experience and vitality to the CI space.

“New products, a cocktail party, great vendors, excited dealers and a very cool booth on the floor make for an awesome recipe that’s sumptuous,” Glikes says. “We love CEDIA and look forward to being with everyone at booth #1301.”

Azione Unlimited is grateful and eager for the additional platform to connect with both existing and prospective members. The group will kick off the CEDIA Expo on Wednesday night with an exclusive Azione cocktail party for all members. In conjunction with the cocktail party, Azione dealer members will set Thursday and Friday mornings in motion with special booth tours of their platinum vendors.


This will be the first CEDIA Expo for Alexander under the rebranded Oasys name. In addition to continuing to educate the community on the group’s revamped mission, Oasys plans to utilize this platform to inform a wider population of integrators about the benefits of aligning with a group. Specifically, Alexander hopes to detail how Oasys is perfectly positioned to help those dealers who may feel overlooked by the rest of the industry, providing the tools and resources they need to build a thriving business.

“We have a responsibility, as an industry, to give every integrator their fair shake,” Alexander says. “There are too many businesses out there who are, frankly, too big to be considered too small to benefit from the services we offer. Oasys is proud to support those integrators who are trying their absolute hardest to carve their own path in this fast-paced industry. And we can’t wait to continue to grow right alongside them.”

Oasys will also host a networking event for current members and interested prospects on Wednesday, September 6, at 5:30 p.m. at Tamayo. Interested attendees can reach out to Alexander (hank.alexander@nationwidegroup.org) for details to register.


After a grand introduction during InfoComm this past June and hitting the ground running over the ensuing weeks, Whitley will have his first opportunity to present the Ellipsys brand to a gathered group of commercial integrators. The Commercial Integrator Expo platform will allow the group to effectively share details on how Ellipsys members can connect with strong industry partners, collaborate with their peers and cultivate unique opportunities to grow their businesses.

In addition, Whitley will spearhead a lively discussion on the massive margin opportunities that exist in the digital signage arena during his Smart Stage session, “Don’t Diss Digital Signage: It’s One of the Fastest-Growing Commercial Integration Verticals,” on Friday, September 8, at 2:50 p.m. MDT.

“It was great to get the name out there while we were in Orlando for InfoComm, but this opportunity feels very different, and I can’t wait to get to Denver,” Whitley says. “There’s been a groundswell of momentum around what we’re doing here with Ellipsys, and I look forward to being back in front of the industry and our peers to show them what we’ve been working on. Our offering is unique, and I’m excited to watch this community grow along with our members’ businesses.”

For more information on the groups’ presence, visit the Azione, Ellipsys and Oasys websites, and be sure to stop by booth #1301 at the Colorado Convention Center during CEDIA Expo and Commercial Integrator Expo.


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