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195: What Is a Strong Brand, and What Does It Take To Build One?

Written by Rob Stott

November 28, 2023

Your brand is everything. It’s what you stand for. It’s what your customers see when they engage with you. It’s the image that comes to mind when others think about you. But what does it take to build a brand – and a strong one at that? We sat down with Rob White, VP of Brand and Strategy for NMG, to dive into that and a whole lot more.

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