Ahead of the final quarter of 2020, we sat down with Patrick Tam, strategic partner manager at Google, to talk about trends in e-commerce and search that he’s been following and how COVID-19 has impacted them. Nationwide Marketing Group President of Digital & Technology Dev Mukherjee also joins in on the conversation.
Here are links to the tools from Google that were discussed in the podcast:
- Google for Retail COVID-19 Resource Hub
- Google My Business: tips on updating business information for customers (including hours and delivery options)
- Google Trends
- Shopping Insights Report
- Rising Retail Categories
- Merchant Center best seller report
Rob is the corporate communications manager for Nationwide Marketing Group.