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94: Why Investing in Company Culture Makes Perfect Business Sense

Written by Rob Stott

November 2, 2021

While spending time and dollars on corporate culture programs may not be top-of-mind for many independent retailers, there’s a very real business case to be made for making such an investment. We sit down with Nationwide Marketing Group’s Director of People Development and Learning Kris Kuester to talk about corporate culture, the role it’s played at Nationwide, and how independent retailers can begin to implement their own culture strategy.

Below are some resources that Kris talks about during the podcast.

Collection of relevant articles from Harvard Business School
https://hbswk.hbs.edu/Pages/browse.aspx?HBSTopic=Organizational%20Culture

Collection of Articles from Fuse Workforce
https://www.fuseworkforce.com/blog/5-articles-on-corporate-culture-you-need-to-read-today

In-depth report from Great Place to Work regarding Workplace Culture
https://www.greatplacetowork.ca/images/reports/Business_Case_for_High_Trust_Culture.pdf

The Speed of Trust
https://www.speedoftrust.com/

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