According to Furniture World, the Houzz 2025 U.S. Fall Design Trend Report offers “insight into the materials, colors, and ideas currently influencing home design. The findings are based on Houzz platform data, analysis of hundreds of home design photos, and interviews with design professionals across the country.”
Why Understanding Home Trends Matters
Not every trend will directly relate to the categories you sell; but never underestimate the power of indirect correlations. Taking note of what’s happening across the scope of home design can still benefit your bottom line.
Consider this: Your customers are outfitting entire homes and looking for products that fit their aesthetic preferences. They are exposed to the trends — on social media, on their favorite HGTV shows, and likely in ads and emails served to them every single day.
Understanding not only consumer behavior but what drives that behavior is a valuable insight to stay relevant and compete with big box chains. How you position your products to fit into the overall trend landscape is important.
On that note, Houzz — an influential interior design and home improvement website — recently released its 2025 U.S. Fall Design Trend Report. The report’s methodology statement reads: “Houzz interviewed nearly 50 home design professionals to bring you this collection of materials, colors and other home design ideas that are trending in Fall 2025.”
While Houzz is known for putting out intensive studies, including its annual Houzz & Home Report, this seasonal report is more of a pulse on five explosive trends currently impacting consumers’ home design preferences.
Here’s a quick look at the five trends, along with a brief thought on why it matters for your business.
READ THE FULL REPORT to find out more about each trend.
Top Fall 2025 Home Design Trends
Bold Color, Personality and Individuality
More homeowners are creating spaces that feel personalized and expressive. This trend covers the broad spectrum of rooms and products, from furniture and appliance design to accent pieces, lighting, and wall decor. No matter what you sell, helping shoppers find products that fit their vision leads to increased conversion and greater customer satisfaction.
Don’t be afraid to feature a few bold pieces front and center, and be sure to advertise the various styles and color ways available for each product.
Layered Textures
The texture trend isn’t exactly new. However, the idea of layering textures has traditionally felt more intimidating. Today’s consumer is more open to this concept but may still need your help to visualize the result of incorporating various textures into their home decor.
For furniture retailers, creating store displays that mix and match various fabrics and textures can help to close the sale and even encourage add-on purchases.
Appliance retailers also have an opportunity to show various finishes together — like a matte finish paired with a shiny surface or textured metal accents mixed with smoother features.
Statement Countertops and Backsplashes
You don’t need to sell countertops to tap into this trend. Upgrade your kitchen appliance displays to include a variety of countertop materials with bolder veining. Unique tile examples can also add punch to a display and show versatility.
Wallpaper Re-Revival
Similar to the countertop trend above, showcasing products like furniture and appliances against a patterned backdrop can create more visual appeal for those who are embracing wallpaper and need pieces that complement without overpowering.
Integrated, Seamless and Hidden Features
An increasing number of furniture designs include creative and discrete storage solutions or even multi-functional features. Highlight these products!
Panel-ready kitchen appliances also tie into this trend, for homeowners going for a sleek or minimalistic look. And even TVs and other electronic categories fit this trend with more discrete models, display options, and even cordless features on the rise.
These ideas are meant to spark your imagination to consider ways to incorporate these trends into the product categories you sell. Be creative. Think outside the box. Test and learn. And we’ll continue to keep you posted on any new trend updates.
