fbp
Hauslane Expands Successful Digital-First Business Model to Brick and Mortar Locations with Nationwide Marketing Group

May 13, 2022

Hauslane, the world’s friendliest range hood company, has announced its latest independent kitchen appliance dealer-focused partnership with Nationwide Marketing Group. Following its significant growth in the direct-to-consumer digital space, the Bay Area-based brand is excited to provide its lineup of high performing, aesthetically distinctive kitchen range hoods to Nationwide’s network of independent dealers across the nation.

“Now that we’ve seen such encouraging growth in the digital space, our team is eager to share the Hauslane story and our products with dealers throughout the United States,” said Calvin Ruan, co-founder and CEO of Hauslane. “We believe that range hoods are too often the unsung heroes of the kitchen, and selecting a new unit as a standalone purchase or as part of a larger suite of appliances can really make a difference when it comes to delivering a brand-new cooking experience at home.”

Founded in 2018, Hauslane has enjoyed significant revenue gains in just four years by staying focused on attracting, educating and retaining consumers through a variety of digital touchpoints. Through its new partnership with Nationwide, the brand is now looking to establish a presence in showrooms and dealerships throughout the United States.

“The Hauslane team has done an exceptional job of leveraging digital marketing tools to solidify a presence in the eCommerce space, and we look forward to helping them reach our group members,” said Henry Farley, Merchandising Team Manager at Nationwide Marketing Group. “We expect that our members will enjoy building their own rapport with Calvin and his team, particularly as they leverage Hauslane’s attractive products and customer education resources in their respective markets.”

To learn more about Hauslane and its products, visit Hauslane.com.

 

Connect With Us!

More Podcasts

232: On the Many Roles of Digital Signage in Your Retail Showroom

232: On the Many Roles of Digital Signage in Your Retail Showroom

When pursued with a proper plan, digital signage can have major, positive impacts on your retail business. We sat down with Lauren Hylarides to dive deeper into the topic of digital signage and how independent retailers can and should leverage this tech-powered platform.

231: How a Navy SEAL’s Mindset Can Influence Independent Retail

231: How a Navy SEAL’s Mindset Can Influence Independent Retail

Dave Mancino knew the stats full well when he opted to join the Navy SEALs. Only 15-20 percent of applicants end up making it through the training. He shared his story – and advice – with independent retailers at PrimeTime, and the message was one that resonated on more levels than we could have imagined. 

230: Jon Dorenbos Shares the Secrets Behind His Infectiously Positive Outlook on Life

230: Jon Dorenbos Shares the Secrets Behind His Infectiously Positive Outlook on Life

Former NFL long snapper turned magician and motivational speaker Jon Dorenbos has an incredible story that’s filled with unbelievable peaks and valleys. Fresh off of the PrimeTime Main Stage, Dorenbos sat down to dive deeper into his past, how magic saved his life, and the tools he uses to maintain his positive perspective on life.