The ENERGY STAR label is more than just a sticker on a box. Dive deep into the program, the incentives provided, how standards are set and more.
Everyone has an energy efficiency journey. However, most people are not aware of the biggest drivers of their electric bill nor are they aware of the biggest opportunities to save electricity and reduce carbon emissions.
The ENERGY STAR program provides a number of great opportunities for retailers to leverage the widely recognized mark to boost business.
Delivery and installation is usually the last face-to-face touchpoint with a customer. It is a critical one, which means you can (and should) leverage it in your marketing efforts.
Nationwide’s Service Leaders Network has a key focus on training and education to address current challenges so the laws of Demand and Supply will actually work for Appliance Service departments.
One part of the appliance business that we feel does not get adequate recognition or discussion is service. Appliances are machines, and regardless of improvement in standards, there always will be a certain failure rate. As such, service is an integral part of the...