Many things contribute to a business being around for over a century, but to Pocatello Electric, a keen focus on several important touchpoints sets their business apart.
Independent Thinking Magazine
Member Spotlight: Sorenson’s Appliance & TV
Sorenson’s Appliance & TV is a small-town retailer through and through, and its that mindset that’s made them a hit with customers.
Beko’s Sustainability Obsessed Approach to Manufacturing Appliances
From the features in the products they produce to how they actually produce them, Beko (and its parent company Arçelik) has put a priority on sustainability.
How Do You Solve a Recruitment Problem? Train and Develop Your Staff.
No matter the current (or future) state of the job market, there’s tremendous value in training and developing your current crop of employees.
A Rebalancing Year for Independent Retailers
In the wake of the pandemic-driven disruptions through 2020 and 2021, the retail industry hoped that 2022 would bring a return to something close to normalcy.
A Look at Some Outdoor Living Trends for 2023
Three outdoor trends will strongly impact a retailer’s ability to have success in the space this year. Let’s dive into each.
Want to Work On Your Business, Not In It? Here’s How.
Working on your business, not in your business is an integral approach for business owners who want to take their company to the next level. Here are some tips to help you do just that.
Who Are You Going to Hire for Your Appliance Service Business?
The unemployment rate continues to remain at a very low rate, which is tremendous news for the country. But where are you going to find your next hire? Let’s dive into the human capital challenge.
Let’s Take Luxury Appliances to the 4th Dimension in 2023
If you are not planning on doing anything different, you run the risk of your luxury appliance business being left behind. Now is the time to be loud! Leverage the tools that you have at your disposal to find and engage with your customers.
5 Tips for Protecting Your Business from Cybercriminals
There are many actions that can be taken to prevent the bad guys from getting into your system. Prevention is the key to reducing the risk of a data breach.
Consistency is King in Marketing Your Appliance Business
You have to be telling a consistent and compelling message that translates from your digital ads into the in-store experience.
Tips for Pitching Protection Plans in an Uncertain Economy
As salespeople, we know the reality of the products we sell – accidents happen to furniture and a percentage of appliances experience breakdowns, and the economy has absolutely nothing to do with that fact.
Homebuilder Shows Off Brilliant Metaverse Experience
KB Home unveiled a unique new-homebuild community based in the metaverse that lets the user customize design features in real time.
No, You Don’t Need to Stop Selling Gas Stoves
There’s been a ton of discussion around the future of gas stoves in homes across the U.S. recently. Let’s set the record straight on what’s happening.
Leverage ENERGY STAR to Create New Benefits for Your Business
The ENERGY STAR program provides a number of great opportunities for retailers to leverage the widely recognized mark to boost business.
A 2023 Outlook for the Furniture & Bedding Industry
A number of challenges will persist into the new year for the furniture & bedding retail industry, but there are plenty of bright spots as well.
How Inventory Financing Benefits Your Business
Inventory financing can oftentimes provide a lifeline to independent retailers looking to invest in their business.
Ready to Start Working on Your Succession Plan?
The best time to plan for the future of your business is right now. Don’t wait until it’s too late to prepare your succession plan. Here are some of the best “next steps” you can take to get started.
SEO Is a Continuous Investment
Search engine optimization (SEO) isn’t a set-it-and-forget-it function for your website. Similar to a garden, it needs to be cared for and maintained.
Data Shows Alternative Payments Need to Be Part of Your E-Commerce Strategy
Consumers expect to be able to pay the way they want to online and in-store. As such, alternative payment methods like eWallets are critical to your e-commerce strategy today.