What is nostalgia marketing and how can your business leverage it during the holiday season and with non-seasonal ad campaigns?
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Key Industry Insights from PrimeTime’s Mattress University and Leveraging AI in Advertising Strategies
An overview of the mattress industry with key insights on advertising and using artificial intelligence from top brand leaders.
Independent Retailers Capitalize on Deep Discounts and Critical Education at Nationwide Marketing Group’s August PrimeTime
Thousands of independent retail, vendor partner and other industry attendees were on hand to help make the 63rd edition of Nationwide Marketing Group’s PrimeTime event one of the most impactful in recent memory.
Digital Signage 101: A Beginner’s Guide for Independent Retailers
Digital signage can transform the in-store experience by providing customers with engaging, informative, and visually appealing content.
From Browsing to Buying: Optimizing In-Store Digital Experiences to Drive Sales
Learn how an in-store digital signage strategy can impact customer satisfaction and engagement to increase foot traffic and sales.
Make Energy Efficiency a Bigger Part of Your Story
The push for energy efficiency is something that plays a role in everyone’s lives, but the size of that role varies across countries, states, cities, communities and across families. And it’s
Member Spotlight: King’s/Great Buys Plus
There’s a saying about how, in the absence of data, opinions matter. For King’s Great Buys Plus, the key is ensuring they never have to lean on an opinion when there’s an abundance of data readily available.
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Independent Thinking Podcast
196: Independent Retailers Remained Resilient in ’23, So What’s In Store for ’24?
To kick off a new year of the Independent Thinking Podcast, we check in with NMG’s EVP of Membership Patrick Maloney who has his finger on the pulse of this channel. After a brief recap of the roller coaster that was 2023, we look ahead to the areas of opportunity for independent retailers in 2024.
195: What Is a Strong Brand, and What Does It Take To Build One?
Your brand is everything. It’s what you stand for. It’s what your customers see when they engage with you. It’s the image that comes to mind when others think about you. But what does it take to build a brand – and a strong one at that? We sat down with Rob White, VP of Brand and Strategy for NMG, to dive into that and a whole lot more.
194: NMG and NASEO Work Together to Tackle the Inflation Reduction Act
To learn more about how NMG is working with the National Association of State Energy Officials, we sat down with David Terry, President of NASEO. We get into the work the organization does on behalf of its members, how the Inflation Reduction Act has impacted their day to day, and more.
193: Spicher’s Shows Security Can Deliver as a Differentiator
Around in the Hagerstown, Maryland area since the mid-1950s, Spicher’s Appliances took a unique step and expanded into the security category in 2010. Over the past decade plus, Spicher’s has seen that business flourish and prove to be a real differentiator in their market.
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