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Serta Counting Sheep to Debut in the 99th Macy’s Thanksgiving Day Parade

One of seven new floats, The Counting Sheep’s Dream Generator by Serta® also celebrates the Counting Sheep’s 25th birthday in 2025.

Leveraging HGTV Star Power: A Smart Strategy for Independent Retailers

Brand partnerships with TV personalities are nothing new. Some brands utilize celebrities as spokespeople or endorsers, while others collaborate to create exclusive, licensed product lines. Even with the more recent onset of influencer culture, the stars of our...

Silica For Your Home Hosts Nationwide Marketing Group Members and Leadership for Two-Day Peer Learning Experience

The visit included a tour of Silica’s flagship store and warehouse in Fond du Lac, WI, and a presentation covering key business metrics and insights.

2025 Fall Sales Performance Recap and Holiday Retail Forecast

Read this comprehensive overview of fall promotional period results for Amazon Prime Day and the independent channel, plus a roundup of holiday retail predictions for 2025.

Top Furniture Trends at High Point Market: Fall 2025

See the latest trends in home furnishings from the Fall 2025 High Point Furniture Market, spotted by the Nationwide Marketing Group team.

4 Ideas to Drive Traffic on Small Business Saturday

Looking for ways to leverage Small Business Saturday this year? We’ve got you covered.  But first, here’s a brief history of the annual event — held the Saturday after Thanksgiving — that encourages consumers to support the independent retail channel.  First observed...

Recapping the Houzz 2025 U.S. Fall Design Trend Report

A quick overview of the top five fall design trends of 2025, and why they matter to independent retailers in the home category.

Split Head Versus Full Split Mattress

Learn the difference between each mattress type, along with the answers to common FAQs about split mattresses and adjustable bases.

PrimeTime Economic Mainstage Recap with Wells Fargo: August 2025

Read this high-level recap on the state of the economy, presented in Nashville by Nicole Cervi of Wells Fargo. Topics include housing, inflation, and tariffs.

What Is Scent Marketing? And Can It Really Boost Sales?

Learn the science and strategy behind scent marketing, backed by research that shows the link between smell and consumer purchase behavior.

The latest

An Update on the ENERGY STAR Program

An Update on the ENERGY STAR Program

Reflections on the ENERGY STAR Partner of the Year for Sustained Excellence Award and current news on the ENERGY STAR Program as of May 2025.

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Independent Thinking Podcast

243: Julie Burns Gives a Luxury Appliance Update and Talks About Monogram’s Creative Partnerships

243: Julie Burns Gives a Luxury Appliance Update and Talks About Monogram’s Creative Partnerships

A lot has transpired since Julie Burns, Executive Director of Monogram, was last on the podcast over three years ago! We dive into the current (and future) state of the luxury appliance market and look at some of the truly creative and innovative partnerships Monogram has launched over the past year. 

242: Bringing Cybersecurity Awareness Beyond a Single Month with NMG’s VP of Technology Bryan Aller

242: Bringing Cybersecurity Awareness Beyond a Single Month with NMG’s VP of Technology Bryan Aller

Cybersecurity is a topic that’s incredibly worthy of discussion no matter what month the calendar says it is, and that’s exactly why we sat down with NMG’s VP of IT & Technology Bryan Aller outside of October to talk about it.

241: NMG’s Frank Sandtner Shares the Latest Updates on ENERGY STAR and the Inflation Reduction Act

241: NMG’s Frank Sandtner Shares the Latest Updates on ENERGY STAR and the Inflation Reduction Act

It was a busy third quarter for the Business & Financial Services team, especially around the ENERGY STAR initiative and keeping members up to date on the Inflation Reduction Act.

240: How Broil King Keeps the Outdoor Conversation Going Year-Round

240: How Broil King Keeps the Outdoor Conversation Going Year-Round

From infusing their product with innovative technology to supplying retailers with an impactful story tell tell year round, Broil King is helping keep the conversation going around outdoor cooking and entertainment.

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