While every retailer and every market is different, there are common underlying marketing tactics that are highly effective.
Independent Thinking Magazine
When you present Energy Star products to a consumer that has been out of the marketplace for perhaps 10 years, you’re showing them the most feature rich, innovative and energy efficient products.
In the wake of the COVID-19 pandemic, LTO may now be necessary to allow you to continue servicing your existing customer base. Get to know the basics of LTO through experts in the space.
Nationwide’s No-Cost Video Support for Your Online, On-Air and In-store Voice
In the midst of all the changing and evolving that’s taking place at retail, we also need to remember the basics.
A direct result of the coronavirus pandemic, customer expectations have drastically changed for the retail shopping experience.
Get to know Eric Sindelar, Nationwide Marketing Group’s director of connected services.
As consumers manage their expenses better going forward, retailers have an excellent opportunity to double down on promoting and offering consumer finance options.
As we all strive to return to normalcy in this post-coronavirus world, we examine how consumers might approach the decision to add protection plan coverage to their purchase.
We’ve all had to make adjustments in how we work, live, teach and thrive during this pandemic. And the same can absolutely be said about the Independent retail channel.
Raise your hand if you’ve heard this one before when it comes to running a retail store: “Good help is hard to find, and even harder to keep!”
Buying power among consumers is about to undergo a dramatic shift as Millennials and Gen Z expand their influence. Here’s what retailers need to keep in mind when courting these younger buyers.
A Leap of Faith leads to All Things Service
At the beginning 2020, the prospect of exploding Smart Home product sales and the massive growth potential in the Connected Home category were the major headlines. Then COVID-19 happened.
Nationwide Marketing Group has launched a new monthly report that aims to detail the overall sentiment of the Independent retail channel — the NMG Index.
From the outset of the global pandemic, retailers have turned their attention to offering improved digital services. Chat has been a big part of that.
How did COVID impact the home appliance business during the first half? The answer to that could depend on who you ask, but there are enough headwinds and tailwinds to go around.
The path to these higher margins in consumer electronics begins with a sales strategy – not unlike other categories you may sell. Learn how F.O.C.U.S. could be the key to your success.
Increasing your retail foot traffic starts with maximizing every opportunity — from you rstore’s website to the front door.
Science has proven over and over again that shoppers are attracted to retail experiences that pull on their senses — and the outdoor category has a way of touching all five.