Customers may be hesitant to pay extra for a service they feel they may not need, or may not fully understand. However, with a strategic and empathetic approach, you can effectively address these objections and boost your protection plan sales.
The latest
4 Benefits of Succession Planning — Beyond the Smooth Transition
It’s true that we all want to build our companies and see them evolve. However, to ensure their long-term success, we must look beyond the day-to-day to ensure continued growth for years to come. That’s where succession planning has so many added benefits beyond the realization of a smooth leadership transition.
Ahead of First-Ever Oasys Summit, Group Launches New Website
Oasys Residential Technology Group hits the launch button on a brand new digital home ahead of the group’s first-ever Oasys Summit in Nashville.
Executive Insights: Wells Fargo
We recently caught up with Steve Jermier, senior vice president of relationship management for Wells Fargo Retail Services, who provided a number of updates. Steve paints a realistic picture of the current and future state of the economy, how Wells Fargo is helping retailers prepare, new consumer financing tools and more.
Executive Insights: Ashley Furniture
Colin Blackmon, vice president of Motion & Outdoor for Ashley Furniture, shared the latest information about the company’s capital investments, including an expansion of the distribution and transportation networks, to better support the channel’s independent retailers.
Executive Insights: Whirlpool
Bob Salvano, Whirlpool’s VP / General Manager, Independent Retail & Builder Sales and Marketing, shared more about the company’s efforts to support Independent retail, including a renewed focus on new and expanded product lines and robust sales and marketing support, as well as efforts to diversify the supplier network and bring the backorder position to pre-pandemic levels.
Executive Insights: GE Clothes Care
Hate doing laundry? You’re not alone! But GE Appliances wants to revolutionize the way we all wash clothes. David Wilson, senior commercial director for GE Clothes Care, explains GE’s newest all-in-one machine that will wash and dry your clothes in two hours – without having to shift loads or specially retrofit your home to make the unit work. No special outlets, no dryer vents. This product is slated to be available in June 2023 but Nationwide Marketing Group is giving you a first look now!
Follow NMG
YouTube
Independent Thinking Podcast
112: Nice North America Shares Simplified Connected Home Vision
After their acquisition of Nortek Control in October 2021, Nice North America has big plans to help custom integrators simplify the story around the smart home. Paul Williams, Chief Product Officer for Nice, jumped on the Independent Thinking Podcast to share that vision and talk through the benefits the company can provide to integrators.
111: Snap One’s Greg Simmons on HTSN Partnership, Education Push
Greg Simmons, Vice President of industry partnerships for Snap One, spent the bulk of his career on the custom integration side of the business. He shares what it’s like being on the brand side and more on his push to train and educate inspiring technicians.
110: HTSN is Putting an Emphasis on Education
Whether it’s new partnerships like that with Snap One, or upcoming programming with CEDIA Tech Summits and the HTSN CI Summit, education is at the heart of everything Hank Alexander is doing for Nationwide Marketing Group’s network of custom integration dealers.
109: Croix Valley Foods’ Path from House Sauce to Global Brand
Damon and Lu Holter were never supposed to own a steak sauce and spice brand. But thanks to a single homemade steak dinner and a passion for flavor, the two have gone on to build Croix Valley Foods into a household name around the globe. They hopped on the Independent Thinking Podcast to share their story, which shares roots with the independent retail world.
Subscribe
Apple Podcasts
Spotify Podcasts
Google Podcasts
iHeart Podcasts
YouTube