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Leveraging HGTV Star Power: A Smart Strategy for Independent Retailers

Brand partnerships with TV personalities are nothing new. Some brands utilize celebrities as spokespeople or endorsers, while others collaborate to create exclusive, licensed product lines. Even with the more recent onset of influencer culture, the stars of our...

Silica For Your Home Hosts Nationwide Marketing Group Members and Leadership for Two-Day Peer Learning Experience

The visit included a tour of Silica’s flagship store and warehouse in Fond du Lac, WI, and a presentation covering key business metrics and insights.

2025 Fall Sales Performance Recap and Holiday Retail Forecast

Read this comprehensive overview of fall promotional period results for Amazon Prime Day and the independent channel, plus a roundup of holiday retail predictions for 2025.

Top Furniture Trends at High Point Market: Fall 2025

See the latest trends in home furnishings from the Fall 2025 High Point Furniture Market, spotted by the Nationwide Marketing Group team.

4 Ideas to Drive Traffic on Small Business Saturday

Looking for ways to leverage Small Business Saturday this year? We’ve got you covered.  But first, here’s a brief history of the annual event — held the Saturday after Thanksgiving — that encourages consumers to support the independent retail channel.  First observed...

Recapping the Houzz 2025 U.S. Fall Design Trend Report

A quick overview of the top five fall design trends of 2025, and why they matter to independent retailers in the home category.

Split Head Versus Full Split Mattress

Learn the difference between each mattress type, along with the answers to common FAQs about split mattresses and adjustable bases.

PrimeTime Economic Mainstage Recap with Wells Fargo: August 2025

Read this high-level recap on the state of the economy, presented in Nashville by Nicole Cervi of Wells Fargo. Topics include housing, inflation, and tariffs.

What Is Scent Marketing? And Can It Really Boost Sales?

Learn the science and strategy behind scent marketing, backed by research that shows the link between smell and consumer purchase behavior.

Independent Retail Performance for Labor Day 2025

See how NMG independent retailers in the appliance category outperformed the industry in sales during the Labor Day promo period.

The latest

WithIt Breakfast to Focus on The Art of Influence

WithIt Breakfast to Focus on The Art of Influence

WithIt’s popular market education breakfast is virtual this month, and everyone in the industry is invited to this event, titled “Influence, Inspire and Impact.” The session, which features presenter Lynne Jensen-Nelson, focuses on how to build and leverage influence, which is one of the most important soft skills that employees need to learn. Jensen-Nelson has been a favorite presenter for the WithIt audience and has also presented during the Furniture Today Leadership conference.

Two Years In, AT&T Program Continues to Evolve

Two Years In, AT&T Program Continues to Evolve

Over those two years, Nationwide and AT&T have continued working closely with participating dealers to learn more about the in-store experience and how the program could be improved upon.

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